If 2022 was the year of mass vaccination and when the reduced incidence of coronavirus returned us to normality in many respects, then 2023 promises to be an encouraging year in the MICE sector. The period of adjustment that the business tourism ...
How to write a press release for an event
A press release is one of the fundamental steps and a very valuable resource to increase the outreach of the activity of a company. In the case of the celebration of an event, it can be useful to spread among the public opinion the success of the event i ...
Benidorm “Smart Tourism Destination” at the service of Business Tourism
In the age of technology, tourist destinations are evolving to offer increasingly smarter and more connected experiences to tourists. These destinations are now associated to the concept of Smart Tourism Destination, a term which defines those places whi ...